“The 1 & 1 Internet AG is looking for new and innovative ways to find specialists in IT- and software development. By looking for the right partner, we were successful. Since several years YOUNG TARGETS is accompanying us in conception and implementation of innovative recruitment campaigns. Its personal context allows informal talks with potential employees and turns out the high degree of innovation our company.”
Verena Amann – Head of HR Marketing & Development, 1&1 Internet AG

YOUNG TARGETS is a pioneer in the field of experience-oriented recruiting in Germany. We are a strategic partner to businesses and public institutions, who need skilled employees. We connect the conceptual approach to the professional implementation.
We help to accentuate our customer’s strengths as an employer and ensure that his brand never loses power and authenticity.We carry employer brands on new terrains and provide a personal and informal environment where you can meet potential employees.
Our job is to recognize what means are necessary and how to use them effectively.

“Let us recrutain you!”

The classical job fair and open-door event is often not sufficient to find suitable and highly qualified employees. Companies, that have recognized these signs of the times go new ways in recruiting. We gain positive publicity within target group by using entertainment factors in combination with specific technical topics. To reach especially the young generation, we also believe in exceptional events and the viral effects of social media.

The generic term “Recrutainment” combines “recruiting” with “entertainment”. In our recruiting events our customers present themselves with their specialist competence, involved in a fun and playful context. The character of Recrutainment events allows unrestrained personal contact between potential employees and the decision makers of the company, which sustains employer branding and self-selection of candidates.

“Reliable, competent, punctual and very creative – so I know Lutz Leichsenring and his agency, with him I led our projects www.cyberstarter.de www.catch-the-job.de to great success.”
Kerstin Weber-Sanguigno, Head of Public Relations / Network Support, CyberForum e.V.

In media planning a campaign we are focusing precisely on the intersection between trade issues, corporate culture, career prospects, brand communications, and other formative facets of successful employee acquisition. Our finely branched network to user groups, universities and leisure facilities will help in fine-tuning the messages and the perfect positioning of your recruiting issues.

Services

• Design / development strategy / development
• Advertising Production / Design / Content concept
• PR and Press
• Promotion planning (online and offline)
• Project management and coordination
• Subscriber acquisition through forums and networks
• Budget control
• Participant registration / selection
• Event planning and execution
• Reporting / feedback evaluation